Users will soon have a new feature that allows them to lessen the volume of AI-made media appearing in their streams. This move comes as the company disclosed that it currently hosts over 1 thousand million content made with AI.
Testing and Rollout
This change is being tested over the coming weeks before a widespread launch. This development comes amid a rise in AI-generated material, fueled by emerging content generation software.
AI Proliferation Online
It has been noted that nearly 10% of the fastest-growing video streams on another major platform only show clips produced artificially. A considerable share of this content is deemed mass-produced AI material, a term for substandard, mass-produced content that is often illogical or surreal.
Based on user feedback that numerous viewers enjoy content produced via AI tools, including AI artwork to informative clips, and we want to provide users the ability to increase or decrease of that, based on their own choices,” said a spokesperson.
Scale of AI Content
The service disclosed that there are presently over a billion videos on its service identified as artificially created. Collectively, in excess of 100 million pieces of content are uploaded to the platform daily, making clips made by AI a relatively small part of its complete catalog.
Customizing Your Feed
Members will be able to decrease or raise the volume of AI content they see by accessing the topic control option in the platform and picking “AI-generated content”. Additional categories that currently be modified under the tool encompass news, fashion, aesthetics, and choreography.
Content Labeling and Policies
TikTok’s guidelines mandate creators to label “realistic” AI-generated content, and it forbids harmful deepfakes of celebrities or crisis events. Any believable AI video that is unmarked can be taken down under its community policies.
Additionally, the platform will henceforth add an artificially created tag to content produced via its proprietary AI systems, or detected by an cross-platform project for recognizing AI-generated material. This step is aimed to stop users from attempting to circumvent the disclosure requirement.
Educational Initiatives
The company is also introducing a $2 million AI literacy fund for specialists and organizations to create informative material about responsible artificial intelligence. This program will assist non-profit groups dedicated to training programming and robotics.
Moderation Strategy
TikTok has justified its safety measures, following debate over plans to cut jobs for hundreds of safety staff in the UK. The company is planning to eliminate hundreds of positions in its trust and safety division in its British office, with worker representatives and online safety experts voicing alarm that humans are being replaced by machine-led review.
A company official explained that staff-based oversight would still have a role, but automated tools can shield workers by eliminating the most harmful content ahead of it gets reviewed by staff. TikTok stated a significant reduction in disturbing and violent content reviewed by human moderators over the past year due to the use of its AI tools.
“We think that it’s essential to integrate staff and AI to maintain a secure environment,” the executive stated. “We’ll have staff as involved in the system, but we also think it’s very important to reduce exposure to harmful content as quickly as possible, which is the area in which a lot of the machine support is making a difference process content quickly.”
